Kate Middleton.Photo: Matt Dunham/AP/Shutterstock
“The great outdoors provides an open playground for children to have fun and learn lifelong skills – from balance and coordination to empathy and creativity – with their friends, their parents, their carers, or their family members. I hope the Backyard Nature campaign inspires children, families and communities to get outside and engage with nature, wherever they live.”
Matt Porteous/PA
Tuesday’s announcement follows Kate’s own initiativeto design a garden at Chelsea Flower Show(it has sincemovedto Hampton Court Palace), which aligns with her belief that kids thrive best in the outdoors.
She has also fostered that love in her own children,Prince George, who turns 6 on July 22,Princess Charlotte4, andPrince Louis1.
Kate Middleton.Shutterstock
They have also enlisted the support of British supermarket chain Iceland.
“The Eco Emeralds share my belief that the next generation needs to connect with nature and become conservation activists, and their commitment to motivating and enabling others to do this is truly inspiring,” Iceland managing director Richard Walker said. “I strongly believe that children need to know nature in order to want to protect it, and this campaign is about supporting them to do just that. By encouraging children to spend one million hours in their ‘backyards,’ the campaign is committed to truly connecting the next generation with the planet we all need their help to save.”
source: people.com
