Lori Harvey for Sports Illustrated Swim.Photo:Yu Tsai/ Sports Illustrated
Yu Tsai/ Sports Illustrated
Not only is Lori Harvey making her rookie debut in this year’sSports Illustrated Swimsuitissue, but she’s doing it in swimwear that she designed herself.
“It was definitely a dream come true,” Harvey toldSI Swimof the whole experience. “I would say the three words that I would use to describe it would be manifested, surreal and perfection because it was literally a moment that I manifested. It was a very surreal moment for me, and the entire shoot was just perfection from top to bottom … [and] once I got on set, it was just magical.”
“Lori Harvey embodies the essence of empowerment with her unwavering authenticity,”SI Swimeditor in chief MJ Day said of Harvey.
Lori Harvey for Sports Illustrated Swim.Yu Tsai/ Sports Illustrated
She also told the magazine that not only did she want to wear her own swimwear line because she loves it and is proud of what she’s created, but part of the ethos of her brand is promoting inclusivity and she wanted to show that off in partnership withSI Swim, who also champions inclusivity and body positivity.
“I hope my message and what I stand for about inclusion and body positivity and just being your own woman and going after your dreams and manifestation and prayer [is evident]," she said of what she wants her fans — and anyone who sees herSI Swimspread — to get out of it. “All of that is real, and I hope they feel that and see that when they see my images.”
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Harvey launched Yevrah Swim last August, but when she made the announcement on Instagram, sheimmediately caught some flak from one commenterwho noted that her brother, Jason Harvey, had a footwear brand called Yevrah that he’d launched in 2016.
She didn’t sweat the criticism.
“Doesn’t your brother own a footwear company called Yevrah??” the comment read. “Couldn’t think of an original name?” to which she replied, “He used to, not anymore. I asked if I could revive and rebrand the name and he gave me his blessing.”
source: people.com
