Revolve
Revolveissued an official apologyfor carrying a seeminglyfat-shaming LPA sweatshirtthat read “BEING FAT IS NOT BEAUTIFUL IT’S AN EXCUSE” and caused an uproar among customers.
In a statement shared on the fashion retailer’s Instagram account, the brand said, “We messed up big. We are SO SORRY for hurting and offending you.”
“And through a horrible oversight on our part, the hateful comment shaming Paloma for her weight was not shot on an appropriate model, and we are horrified and incredibly sorry that we made this mistake,” Revolve said, after many customers slammed the brand forshowing the sweatshirt on a sample-size model.
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“As soon as we realized what we had done, we pulled the product and canceled the line, before a single style was sold. We understand that we might have lost your trust in us, and we are taking necessary steps to hopefully make this right. REVOLVE is donating $20,000 to Girls Write Now, who were meant to benefit from this campaign, and will continue to support our community in any way we can.”
ActressLena Dunham, who was one of the celebrities involved in the project, claims she did not know Revolve would model the pieces on “thin white women” – andshared her outrage.
“Without consulting me or any of the women involved, @revolve presented the sweatshirts on thin white women, never thinking about the fact that difference and individuality is what gets you punished on the Internet, or that lack of diversity in representation is a huge part of the problem (in fact, the problem itself.) As a result, I cannot support this collaboration or lend my name to it in any way.”
She continued, “I am deeply disappointed in @revolve’s handling of a sensitive topic and a collaboration rooted in reclaiming the words of internet trolls to celebrate the beauty in diversity and bodies and experiences that aren’t the industry norm.”
Model Tess Holliday first spotted the sweatshirt on Revolve Wednesday before it was removed from the site, and shared herdisappointment in the messaging with a tweet.
“LOLLLLL @REVOLVE y’all are a mess,” Holliday wrote.
After the model’s tweet went viral, social media slammed Revolve for carrying the controversial item of clothing.
“Lemme guess! This shirt was designed to “encourage” people to lose weight but not make fun of them. BS! Can’t wait for the excuses!” one Twitter usersaid.
Another personsaid, “How about people with Cushing’s syndrome people that are poor people with it as a side effect of their medications… I hate these type of people that thing it’s so simple as too why someone is overweight.”
source: people.com
